by dr_lavo
The cathedral is a great way to get influence and relatively easy victory points. In the last game I played, the obvious goals were red and yellow buildings. Instead of wasting dice with tit-for-tat trades of knocking each other out of the red and yellow buildings, I went for cathedral building to get easy points and easy influence, as well as focusing on the outside track to get to the level 4 building that would let me convert pips to pure points.In the same game (we played 2 players with 2 goals, 1/person was exposed from the beginning since we hadn't played in years) red buildings and cards was exposed, but neither of us went for red since the cards that came out were not beneficial or synergeous enough to warrant a few extra points.
As with many euro games, it is usually beneficial to go for a strategy that no one else is employing.